We provide leadership and partnership to help develop programming and digital strategies to achieve market dominance. We know how to get your message heard and seen by the right audience in the right way.
Develop and shape on-air and digital talent from interns and neophytes to major market air talent, podcasters and producers. Our extensive experience in media coaching also includes Elected officials, Corporate Executives, Amateur and Professional athletes.
We use our relationships with reporters, editors and producers from across the country to gain valuable earned media so your message can be heard. We partner with business and individuals to meet Public Relations goals through advisory, facilitating media interviews.
Byron Allen’s Media Empire Expansion Faced With Significant Challenges
Byron Allen’s media empire has everything riding on an $8B TV bet Byron Allen, the 1980s comedian-turned-media-mogul who owns the…
When Vern brought me back to Virginia Beach, I noticed he knew what he was doing. He knows what works and what doesn’t. Vern will teach you how to do more than just read liners and the weather. If you’re willing to accept direction and put that work in, Vern can show you how to take the next step as a personality and let the real you shine.
Afternoon Host, 90.9 KCBI, Dallas, TX.
“When I initially came on board to the ABC Radio Radio Networks, the programming and syndication team led by Director of Operations, Vern Catron were an integral part in working with me in spearheading the launch of my first nationally syndicated, ‘Secret Garden Radio’, which conceptually derived from my #1 hit with my mentor Quincy Jones.
It was truly a blessing to work with such a talented professional like Vern and the ABC Radio Network team”
Al B. Sure!
Singer-songwriter, producer and radio host of the nationally syndicated 'Love and R&B'
“When I first started working with Vern I had pretty much given up hope with radio. Not only did Vern restore my hope, he pushed me to my full potential. His knowledge of radio, strong leadership skills, and stern but loving coaching lead me to Number #1. I owe my longevity, knowledge and skills in this business to the ultimate professional, Vern Catron”.
Va. Beach, VA
Vern Catron is an experienced veteran in the media world.
At the beginning of my career, he taught
me and showed by example how to be a professional!!!
I later went on to be named Billboard magazines “Radio Music Director of The Year and ‘Radio Programmer Director of The Year’!!!
Cedric Hollywood – Miami, Florida
I have worked with Vern Catron on two occasions. As a Manager he was more of “coach” even then as he guided me and helped me grow. He brought out the best in me as a broadcaster.
Vern knows what audiences respond to.
I am forever in his debt for his wisdom.
Silas “SiMan Baby” Alexander
Nationally Syndicated Radio, Co-Host, The Chubb Rock Show
I would have to start by using a line or two from Gil Scott Heron “I did not become someone different that I did not want to be, but I’m new here. Will you show me around?” and Vern Catron with his patience, understanding and radio knowledge showed me around, walked me, and helped me to understand and get the whole picture of radio at WIGO and anywhere else after that. I was young and wanting to become someone different and this man’s leadership and experience taught me and gave me the tools to do that.
Actor, voiceover talent, and forever a radio DJ
Mr. Vernon Catron is the media heavyweight everyone needs in their corner.
He is a true professional, with solid contacts and an even more solid, highly revered reputation in the industry.
No matter the task put before him, Mr. Catron executes strategically, often giving best practices suggestions.
Working with him, I not only got what I needed, but I learned more than a few things that will assist with future projects – each of which- I plan to seek Mr. Catron’s expertise.
Cooper Worldwide Multimedia
President, NABJ Houston Chapter
Vern is one of the top people in the business using media across all platforms to create a connection and build loyalty with the brand. Vern’s easy to work with and takes the time to understand the potential audience and how it can connect to build loyalty.
Vern has worked with some of the biggest national personalities in the business. He created events, publicity, and promotions to help promote the brands and build loyalty with the audience. Great to work with and is always a top professional.
Former VP Programming ABC Radio Networks
Catron Media Group will work with you and your team to help develop media strategies for all on-air and digital platforms.
Catron Media Group developed programming and operation strategies for ABC Radio Networks, Reach Media and numerous radio brands such as Entercom/Audacy, Cox Media, iHeart Media and Radio Jovem Pan, Sao Paolo, Brazil. We’ve collaborated with nationally syndicated radio morning shows to facilitate on-air interviews with elected officials and entertainers and high-level influencers. Over the past two decades Catron Media Group also partnered with the U.S. Department of Commerce and the Census bureau to develop regional media strategies during the decennial census.